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I do really love this stuff! I'm not a huge AVON fan, at all, in fact. However, I wanted something that worked but didn't cost me an arm and a leg which as we know skincare that is a challenge. I took some advise form a friend to use this cream. Which, has in fact reduced the appearance of my fine lines in my forehead area. I use as directed. That said, you need very little. The cream spreads very well and is easy to cover a pretty big area with very little. I always worry about these creams because I have a pretty oily T-zone, especially my forehead area. This rich, unscented cream is not oily. I have given this Avon Advanced ANEW cream about 2.5 weeks before writing this review and I feel like that was a fair amount of time to give a solid and honest opinion. I recommend this cream and will defiantly be buying it again for myself because of the fair price and the quality of the product. Absolutely love it.

This stuff is wonderful. I have severe dry skin and have battled dry patches on my face all fall and winter. I have been an avid Avon user since I started wearing make-up and using cleansers in junior high. I decided for some unknown reason to stray for a couple of years to several unsuccessful products and it has been to my detriment. Within one night's use, I already had a huge improvement on my reptile-like dry forehead. Within 3 nights, it was gone completely. Within one week, my skin looks hydrated and healthy and is literally glowing when I wake up. I will never be unfaithful to my Avon again! I cannot speak for how it affects fine lines and wrinkles yet as I have just recently started using it. However, the root to keeping those away are hydration and this stuff really does it like no other so I feel I will see significant results soon with the fine lines (I am 38 so I don't have any deep wrinkles).

I have very dry skin and this has really helped me a lot over the years. It's a lot more effective than the MUCH more expensive ones I've tried from Origins, Estee Lauder, Clinique, etc. I have skin that can react when there are perfumes or stabilizers in the product, but I've never had a problem with this one. I still use it and love it at 65. People are always shocked at my age and tell me my skin looks 10 years younger, but then, I started using Anew Clinical almost 20 years ago.

Excellent product but very small size

Been using this product for years. I have very sensitive skin and this cream is wonderful and gentle. I have tried many other products and none compare. Love it.

It makes your skin soft and yes, lessen your wrinkles. Love this product..worth the price.

I've been using this product for years because it is so wonderful at repairing dry skin! This was my first time using this vendor and the experience was perfect. The shipping was FAST and there was even a little extra prize inside of the envelope---a sample Avon lipstick! That was really nice and made me smile. Thank you! I'll be ordering again!

Leaves my face feeling velvety. I've tried other moisturizers that have been advertised over the years and always go back to this one. I hate to go a day without it. Skin feels so fresh and moist. Love it.