ALL ABOUT CURLSLo-Lather Cleanser Shampoo | For Curly Hair | Essential Moisture | Gentle Cleansing | Slightly Sudsy | Cruelty Free | Sulfate & Paraben Free

I have used this shampoo for about 7 years now. I find it to be a great replacement for the DevaCurl Low-Poo which is way way overpriced. This was around $10 when I first started using it and it has crept up to $14 but I continue to purchase it because that is much less than $32 for 12 oz of DevaCurl and it works just as well. It moisturizes but isn’t heavy. It does contain protein (like the DevaCurl) but I feel the moisture it provides balances that protein. But if your hair is very sensitive to protein then just know this has some in it. Good product, good value.

I have been using All About Curls Lo-Lather Cleanser Shampoo for about a year now & love it. It's the best shampoo I have found for my post-menopausal, long, curly, silver hair. No more frizz, just well-nourished, soft, cherub curls. This is the 1st lo-lather shampoo I have tried & I was skeptical if it was really washing my hair, but it does an excellent job of washing my hair without drying it out. Getting used to the idea of lo-lather took a while, but every wash proves that it works. I can't imagine using anything else now. Plus, the ingredients are not toxic.

I love this product. I don't usually like low sudsing shampoo, but this is great, and one of the pluses is that it rinses well, and quickly, so it conserves water. Better for the planet!

I do like the way the product works on my curls.I would give 5 stars if I didn’t smell like my retriever

The shampoo works real well to clean my hair. I also have the leavin conditioner and that compliments the shampoo very well. My hair's does not freeze up so much when the weather is bad. It holds a curl very nicely.

I love this stuff!!!!! 11/10! Smells like biolage, which I love so much!It’s a mild lather. I spend a lot of money on deva curl and I wanted to try something different, this was so amazing! I’m not even out and I’m buying another bottle so I don’t run out!I have colored blonde hair so I do rotate with my purple shampoo, and I hate when I have to switch from this.Love love love this shampoo!

I love how well this shampoo cleans my hair, even with long and curly hair I feel it's getting cleaned rather well without using half a bottle! I've been using this for the past month and I'm sold! I love it!

Easy to order, arrived timely, was well packaged and just what we were looking for.