Inform, Transform & Outperform: Digital Content Strategies To Optimize Your Business For Growth

This is a truly rare book...one that provides both high level strategy on a variety of topics that are critical to digital asset management programs, as well as actionable advice that you can take back to your own team and implement right away. This book also offers readers a rare glimpse of how DAM fits into the larger information management umbrella, which is a perspective often lacking in the industry. Anyone who is involved in content management (C-suite, managers, practitioners, and students alike!) would do well to read this book to save your organization from costly missteps throughout the digital transformation process.

John and his team were a pleasure to work with throughout the entire book production process. Their openness to creative ideas and constant communication helped us find a clear vision of their overall design in record time. I know they will continue to achieve success especially with their new book!