Cracking the Value Code: How Successful Businesses are Creating Wealth in the New Economy

Lucid presentation on how organizations in the New Economy are adding value through right exploitation of their business model. Relevant for all associated with growing organizations.

This is a good start point for everyone who knows that creating and delivering Value for Customers is the only thing that makes value for shareholders. Fair enough.The other reviewers have made my point - this is a checklist not the answer. Reality varies by case and there are no automatic recipes for success - no book has that.And the cases they use - well they are successfull today but there is no reason why this will remain the case.Success for the authors is a high share price, but this is as much an estimate of economic lotto (ie greed and guessing at future share values) as it is an estimate of actual sustainable business viability.Be wary of their "economic dynamics framework" - those of us who remember "environmental accounting" and the 100s of other odd ways of counting up value, can tell you that ultimately management accounting has survived because it tells you what it costs of make, sell and what margin is left over - not a wooly idea that has subjective elements in its' foundation logic.For anyone looking for a new direction or inspiration, this is a great starting point.If you want to make a real difference, go back to first principles, read Michael Porter's Competitive Advantage (1985) from end to end (do not skip the hard stuff after page 100) and you will have a framework of how value is created within firms and industries.There are no shortcuts, and no recipes - only guideposts for leaders.