

Finally, strapless bras that stay in place! Our Beauty Back Strapless Underwire Bras feature silicone along the underwire, sides and back to hold against your skin for no slipping. The lightly limed cups give you great shape and modesty with comfortable all day support. Our strapless bras come with removable straps so you can wear multiple ways such as traditional, criss-cross or halter for wardrobe versatility. Like all of our Beauty Back Bras, the double knit fabric smooths your sides and back, giving you a flawless look under clothes. Available in both Full Figure and Full Coverage sizes. Review: “Finally—A Strapless Bra That Actually Stays Put!” - I measured myself at home before ordering because I honestly had no idea what my correct bra size was anymore. I’d been wearing an old favorite for years and recently lost weight, so I decided it was time to find my real size. My under-bust (band) measured 34.5”, and my full bust was 38.5” — a 4-inch difference. Using the standard formula: Band size: round under-bust to the nearest even number (mine = 36) Cup size: 1 inch = 1 cup size → 4-inch difference = D cup That made me a 36D, which turned out to be perfect. I ordered both 36D and 38D to compare — the 36D was snug but supportive and comfortable, while the 38D was too loose and didn’t hold my bust in place. The 36D fit beautifully, gave great lift and shape, and stayed put all night long at a wedding (including hours of dancing!). I didn’t have to pull it up once. For reference, I weigh 159 lbs, and this fit true to size. I’ve always hated strapless bras because they usually slip, squeeze, or flatten my chest — but this Vanity Fair strapless changed my mind. My niece, cousin, and sister-in-law were all tugging up their strapless bras during the wedding, while mine didn’t budge once! Design details I love: • Comes with removable straps so it’s convertible (strapless, one-shoulder, halter, or crisscross) • Four-hook back closure for extra hold and smoothing • Anti-slip silicone around the top edge and along the bands to keep it secure • Thick, smoothing side bands that prevent bulges and create a clean silhouette • Full coverage cups with very light padding — supportive but natural-looking I bought the black and plan to get more colors. Tip: Take a few minutes to measure yourself before ordering — it makes all the difference. This bra is true to size, incredibly supportive, and flattering. I highly recommend it to anyone who’s given up on finding a strapless that actually works! Review: Best Strapless Ever! - EDITED 12/18/2023 Still the best strapless ever. And still inconsistent sizing. My testimonial below was for the black color in 40D. I ordered same bra in beige to cover all bases. 40D Beige arrives, I cut off the tags and throw it in my drawer. Couple of days later, I receive an off-shoulder blouse to try on. I whip out the Beige strapless, only to find the same size bra is NOT the same size at all! The cups looked smaller to my naked eye, but I also took a pic with rulers for the VF folks to see there is at least 1/2" difference in the height of the band. Beige is shorter, and I spilled out everywhere! Needless to say, Beige bra already returned, but I have no idea what to do for neutral now. I already returned Beige in 42D because it was too big in the band. Only buy halters and off-shoulder in black? Oy vey! UPDATED 1/27/2024 Tried some other strapless bras from other brands hoping to find another gem in a light or neutral color. All I found were multiple trips to the return counter. I decided to return here once again and give 74380 another chance, this time in White. When it arrived, I didn't even have to open it; the back of the bra was visible through the clear VF bag, and I could count 5 glorious hooks. The shorter (less tall) Beige only had four hooks. Tried it on to verify, and it's just the same as Black. Beautiful! Officially ready now for summer and all that romantic off-the-shoulder action, in any (every?) color! :) The last hopefully helpful thing I would like to offer is, when you wash these beautifully lined bras in the washing machine, use cold water, a delicate, low-spin cycle, and put them in a hosiery bag if you have one large enough; if not, use a pillowcase. They work just as well! Tie a loose knot at the top of the case to keep the bras inside. Loose being the operative word here, otherwise you'll struggle to open it afterwards when wet. I've never dried my bras in the dryer, I just lay them out on the bed and make sure the cups are smooth. Mine require a flip to get both sides dry, but it's worth it to avoid the heat damage and keep the colors vibrant long-term. My grandfather used to say, if you took care of your car, it would take care of you. Bras are absolutely no different! ;) ************************************************************************************************************************* This strapless bra is amazing! It lifts like a crane, it doesn't move, and in the correct size, it's actually comfortable! I've been on the bra hunt lately, and VF is my brand. I didn't realize I've always been wearing them until I went to throw away some 20-year-old retirees and saw the VF tags. They didn't have the Full Figure feature back then, which is absolutely incredible for back and sides! And this strapless version is definitely Full Figure, not Full Coverage. Meaning, the cups are lined/padded/molded, giving perfect shape, while the higher sides do lovely things for the underarm and back areas. Now, here's the trick. Getting the right size. In this bra, you want to be accurate. Bigger is NOT better, neither is smaller. When you first get this bra, it should be snug to your body on the last/furthest-out hook, with no more leeway than a finger between you and the bra. If it stretches as you wear it, you will have two more hooks/places to go inward. The cups should fit around your breasts snugly without spillage over the top, or a gap at the top between you and the bra. If you first get this bra in your typical size, but the cups seem gigantic, try tightening the hooks. If that helps the cups fit better, there's your first clue you have the wrong band size, not cup size. I know, right? I would have thought a bigger band would always be more comfortable, but I couldn't have been more wrong. Bigger chafes where it shouldn't, nor does it perform on sides/back like the correct size. The first size chart I saw for this bra said my measurements should be wearing a 44D. (My underbust is about 39.5" and my overbust is 44".) That chart must have been incorrect, because three orders and returns later I can personally attest I am a 40D in this strapless model. And though the 44D (and 42D!) fit me comfortably, I wasn't comfortable in the way I should have been, and now I know the difference. Tight IS right because the bra doesn't slide or roll; it just stays flat and stationary...and correctly positioned! Of course, too tight wouldn't be very comfortable either. If you must err, go with the closer fit! You came to the right place if you have bodacious tatas in need of a strapless crane. This bra will be your new best friend! :)



N**E
“Finally—A Strapless Bra That Actually Stays Put!”
I measured myself at home before ordering because I honestly had no idea what my correct bra size was anymore. I’d been wearing an old favorite for years and recently lost weight, so I decided it was time to find my real size. My under-bust (band) measured 34.5”, and my full bust was 38.5” — a 4-inch difference. Using the standard formula: Band size: round under-bust to the nearest even number (mine = 36) Cup size: 1 inch = 1 cup size → 4-inch difference = D cup That made me a 36D, which turned out to be perfect. I ordered both 36D and 38D to compare — the 36D was snug but supportive and comfortable, while the 38D was too loose and didn’t hold my bust in place. The 36D fit beautifully, gave great lift and shape, and stayed put all night long at a wedding (including hours of dancing!). I didn’t have to pull it up once. For reference, I weigh 159 lbs, and this fit true to size. I’ve always hated strapless bras because they usually slip, squeeze, or flatten my chest — but this Vanity Fair strapless changed my mind. My niece, cousin, and sister-in-law were all tugging up their strapless bras during the wedding, while mine didn’t budge once! Design details I love: • Comes with removable straps so it’s convertible (strapless, one-shoulder, halter, or crisscross) • Four-hook back closure for extra hold and smoothing • Anti-slip silicone around the top edge and along the bands to keep it secure • Thick, smoothing side bands that prevent bulges and create a clean silhouette • Full coverage cups with very light padding — supportive but natural-looking I bought the black and plan to get more colors. Tip: Take a few minutes to measure yourself before ordering — it makes all the difference. This bra is true to size, incredibly supportive, and flattering. I highly recommend it to anyone who’s given up on finding a strapless that actually works!
T**I
Best Strapless Ever!
EDITED 12/18/2023 Still the best strapless ever. And still inconsistent sizing. My testimonial below was for the black color in 40D. I ordered same bra in beige to cover all bases. 40D Beige arrives, I cut off the tags and throw it in my drawer. Couple of days later, I receive an off-shoulder blouse to try on. I whip out the Beige strapless, only to find the same size bra is NOT the same size at all! The cups looked smaller to my naked eye, but I also took a pic with rulers for the VF folks to see there is at least 1/2" difference in the height of the band. Beige is shorter, and I spilled out everywhere! Needless to say, Beige bra already returned, but I have no idea what to do for neutral now. I already returned Beige in 42D because it was too big in the band. Only buy halters and off-shoulder in black? Oy vey! UPDATED 1/27/2024 Tried some other strapless bras from other brands hoping to find another gem in a light or neutral color. All I found were multiple trips to the return counter. I decided to return here once again and give 74380 another chance, this time in White. When it arrived, I didn't even have to open it; the back of the bra was visible through the clear VF bag, and I could count 5 glorious hooks. The shorter (less tall) Beige only had four hooks. Tried it on to verify, and it's just the same as Black. Beautiful! Officially ready now for summer and all that romantic off-the-shoulder action, in any (every?) color! :) The last hopefully helpful thing I would like to offer is, when you wash these beautifully lined bras in the washing machine, use cold water, a delicate, low-spin cycle, and put them in a hosiery bag if you have one large enough; if not, use a pillowcase. They work just as well! Tie a loose knot at the top of the case to keep the bras inside. Loose being the operative word here, otherwise you'll struggle to open it afterwards when wet. I've never dried my bras in the dryer, I just lay them out on the bed and make sure the cups are smooth. Mine require a flip to get both sides dry, but it's worth it to avoid the heat damage and keep the colors vibrant long-term. My grandfather used to say, if you took care of your car, it would take care of you. Bras are absolutely no different! ;) ************************************************************************************************************************* This strapless bra is amazing! It lifts like a crane, it doesn't move, and in the correct size, it's actually comfortable! I've been on the bra hunt lately, and VF is my brand. I didn't realize I've always been wearing them until I went to throw away some 20-year-old retirees and saw the VF tags. They didn't have the Full Figure feature back then, which is absolutely incredible for back and sides! And this strapless version is definitely Full Figure, not Full Coverage. Meaning, the cups are lined/padded/molded, giving perfect shape, while the higher sides do lovely things for the underarm and back areas. Now, here's the trick. Getting the right size. In this bra, you want to be accurate. Bigger is NOT better, neither is smaller. When you first get this bra, it should be snug to your body on the last/furthest-out hook, with no more leeway than a finger between you and the bra. If it stretches as you wear it, you will have two more hooks/places to go inward. The cups should fit around your breasts snugly without spillage over the top, or a gap at the top between you and the bra. If you first get this bra in your typical size, but the cups seem gigantic, try tightening the hooks. If that helps the cups fit better, there's your first clue you have the wrong band size, not cup size. I know, right? I would have thought a bigger band would always be more comfortable, but I couldn't have been more wrong. Bigger chafes where it shouldn't, nor does it perform on sides/back like the correct size. The first size chart I saw for this bra said my measurements should be wearing a 44D. (My underbust is about 39.5" and my overbust is 44".) That chart must have been incorrect, because three orders and returns later I can personally attest I am a 40D in this strapless model. And though the 44D (and 42D!) fit me comfortably, I wasn't comfortable in the way I should have been, and now I know the difference. Tight IS right because the bra doesn't slide or roll; it just stays flat and stationary...and correctly positioned! Of course, too tight wouldn't be very comfortable either. If you must err, go with the closer fit! You came to the right place if you have bodacious tatas in need of a strapless crane. This bra will be your new best friend! :)
Y**E
Big chest friendly
The fit is almost perfect, the girls STAY up, and the bra barely moves! I’m a 38 HH and 5’4. I will be purchasing again because strapless will be in my future. It was fairly comfortable, the quality is extremely nice for the price and the coverage is perfect! It gives you the lift that you need while also being seamless. Towards the end of my night, it was digging into the sides of my underarms/chest area but no other complaints here!! Fair warning—no straps + big chest = double the back pain
D**N
So good at staying up and support I wish I’d have bought sooner !
Amazing strapless bra! Yay! It stays up and fits exactly as the regular bra of there’s! I bought the nude in 44d my regular size from this brand. Been wearing it a few hours and it’s very comfortable so far. The padding is there regular padding they use. The cup is not thick or to thin , right in that middle ground. Holds side boob/fat in like a good bra is supposed to especially for a chubby like myself lol . It comes with straps if you need them but I can’t imagine needing them. Oh n back fat is not fatting!
Q**A
Great fit, true to size; definitely leaves marks
Update 6/21/23: I wore this bra two times while on vacation this past week. I thought it was super comfortable, gave great lift and shape, and was barely noticeable. I wasn’t adjusting it constantly and I didn’t feel like my boobs were going to pop out if I bent over. I was in a tropical setting and even with humidity, the bra did not feel uncomfortable nor did I feel like it was irritating if I sweated. However, I am updating my review to take some stars away since I have noticed that I now have bruises or marks on my chest after wearing the bra. Many other reviewers noted this as well. I did not notice until a few days after wearing the bra, but I definitely have dark marks across the sides of my chest. I am not sure if these are scars or what. But they are unattractive and I have no idea when they’ll go away. So it loses two stars because while it’s a great bra in function, there is NO reason for it to leave marks like this. And given that many people comment on it, I am not sure why they have not re-engineered this to avoid that. I was really impressed with this bra. I haven't worn (or bought) a strapless bra in a looong time. So long that when I was trying to pack one for a vacation, I realized the cup size for my old bra was maybe 1-2 cups too small, so that means it's been long enough that my body has changed significantly. Items that require a strapless bra aren't my go-to outfit of choice in any case. But I am going to a very warm location, so that meant a lot of things with fine straps. I needed a bra really last minute (ordered this like 2 days before my flight) and I have a larger chest (40 DD). And based on some of the reviews, I was concerned the bra wouldn't fit. But this bra was a PERFECT fit. I was shocked. As a disclaimer, I already wear Vanity Fair as my daily bra (I own the Beauty Back Smoothing Full-Figure Contour bra in 4 colors), so when purchasing this I took a "gamble" and bought my regular size in VF. When I opened the package, I was nervous because the cups looked HUGE. I was like, "no way is this going to fit." But I tried it on and it was great. First off, the silicone grips around the back really make this thing feel like it will not budge. I did not hop up and down or anything, but I did feel like it was kind of suctioned to my skin. And to pull it up or down I really had to grip it. And the cups also fit great. I guess there is something in the construction between a regular "strapped" bra and the strapless in which they might distribute the cup differently. They know what they're doing, in any case. Because I felt it fit great and did not have a ton of gapping and didn't feel like the cups were going to bend over or my boobs fall out. I don't think the back had a ton of stretch, and I was nervous I wasn't going to be able to get it around me, but, again, it was perfect. I wore mine on the furthest out hooks, but to my understanding, that is what you're supposed to do with bras (and then move in to the tighter ones as the bra becomes worn). I also think this is a high quality bra. In waiting for this bra to arrive, I did pop into Walmart to see if I could pick up something in person, and the only strapless bras they had were Maidenform. While it was maybe a few dollars cheaper than this VF bra, I did not buy the Maidenform bra because it felt flimsy and uncomfortable. So I'm glad I held out to wait for the VF bra to come. Very happy with it so far.
N**C
Absolutely buy this
No joke, this is hands down the best strapless bra I have ever owned. It is supportive, soft, fits perfectly, durable and the best part…it doesn’t need any special care, you can just throw it in the wash and it doesn’t lose its shape or mess up the padding. I’ve never felt so confident in strapless clothes because this bra fits and lifts so well.
E**A
Measure yourself to get a good fit
The bra runs a little small but if you follow the sizing guide and measure yourself, fit will not be an issue. I think the others that have left negative reviews about size just ordered their normal size and assumed it would fit. Stays in place and is very comfortable.
L**K
Love, Love, LOVE this bra!!!
5 STARS!!! Love, Love, LOVE this bra!!! I am in my forties and have never been able to find a flattering, comfortable strapless bra (size 36D). Honestly, until I tried this one on, i didnt think a decent strapless even existed. I've tried many. This bra is amazing!!! MAGIC! When they say non-slip, they mean it! NO adjustments needed or tugging it up every 5 minutes with this one - it stays in place FOR REAL. No sliding down once you start to move, and it looks beautiful. It gives a nice natural shape (doesnt push your boobs into your chin, nor do they get squished down and flattened). I am SO happy with my purchase, and as a skeptical shopper, I can tell you this one is WELL WORTH the money!! Can't believe I've gone 43 years suffering through all the others. The search for a strapless bra that actually delivers on its promises is over ladies! 😁👍👍I💙vanity fair BEST STRAPLESS EVER
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