High Octane - Premium All-Natural Coffee Rub Seasoning - Gourmet Coffee Spice Blend for Grilling | Perfect BBQ Coffee Rub for Steak, Chicken, Pork, and Ribs | Savory Coffee-Infused Spice Mix & Marinade

So we had a graduation party and while prepping the menu, i came across this rub. It had good reviews so I thought, why not give it a try. Meat of choice was chuck roast from actual butcher, not store bought. I washed the meat, rubbed kosher salt on it and let it sit in fridge for 2 hours, i then pulled the meat out of the fridge and rubbed this seasoning generously on the meat, wrapped it in saran wrap and let it sit for 36 hours. Day of party i pulled the meat out, got the smoker ready at 210 F(big steel keg, no longer made but awesome smoker) and put meat in about 50 degrees at that point(not room temp but running short of time) I let cook until internal temp was at 160, about 4 hours. At that point, I wrapped it in tin foil and turned the heat up slightly to 230. after 6 hours it was now at an internal temp of 190, party was getting close so i turned it up to 285 to finish the cook. Pulled meat at 195 and placed in cooler with towels for about an hour. Pulled meat and served. I mentioned the way i did this because this was by far the best smoke i have done. The rub was just about perfect. I like things spicy so it is hard for me, at times, not to serve food too spicy for the guest. Not one complaint but tons of compliments. I used about half a jar on 2 3.5 lb chucks.

Omg so good. I was looking for a coffee based run to use on some steaks and beef in general. When I opened it the smell was a little cumin-forward so I was concerned it’d overpower the coffee and cocoa in there but the taste when it’s cooked is perfection! * I think it could have a stronger coffee flavor and be great but this is a good compromise and probably tastes good to a wider range of taste buds. Amazing. One of the best packaged seasoning blends I’ve bought and such a unique flavor.

I wanted to give a coffee rub a try so i finally settled on this brand. When i first used it once open i noticed a lot of material was still rather large in size and that it needed to be ground a second time.I have already tried it on beef, lamb, and pork.I have nothing similar to compare it to yet but it's alright i guess.

Its just “ok” Would not buy again at that price. It did not make the crust I had hoped it would. Flavor was not what I expected.

I purchased 3 dry rubs at the same time. This one, Cowboy crust from Spiceology and Cowboy Rub from June Moon. All three were fantastic but this one beat them out. Definitely worth the purchase!

I was looking for McCormick’s cowboy rub, but it seems to be discontinued! It is a good replacement!

I wish it came in a bigger size. Barely enough to cover a big brisket. The taste is worth it.

Bought this as a Christmas gift for a family member. They immediately cooked some steaks with it and it made a nice crust with great flavor. Would highly recommend.