David R CookHow To Be A GREAT Salesperson...By Monday Morning!: If You Want to Increase Your Sales Read This Book. It is That Simple

Quick and easy read. This is for beginners, and not more tenured sales people that have gone through various companies sales trainings

I bought this book on Kindle because I read that the author, Dave Cook, was a top salesperson at virtually every company he had ever worked at. By the time I was halfway through the book, I could see why. There are great, practical tips in here that virtually anyone can implement. I'm a natural salesperson and it comes easily to me, but I've learned in running my agency that not everyone we hire for our sales team is the same. Some people need practical strategies that they can study, learn, and implement, and this book delivers it. It made me realize that some of the things that come natural to really good salespeople are skills that not everyone is born with but they can certainly develop. And there are also strategies in here that I had never heard even heard of - like referring to the company as "they," so that you and your prospect are on the same side. Genius. I ordered 10 copies for my sales team and handed them out at the last sales meeting - they were literally fighting over who got to read them first. Excellent book!

The road to success depends upon having a dependable and proven Road Map. Without one, you will make wrong turns and never reach your destination. For every Salesperson, David R. Cook has written a road map to success that is simply the best, most proven and powerful tool that you will ever need. How to be a Great Salesperson …. by Monday Morning, identifies the mistakes to avoid and presents the simple path to successful sales. IT WORKS!!! Having spent my entire life in sales, I have followed David’s principles consistently and constantly. The result? In selling securities, I raised Fifty-Four Million Dollars ($54,000,000.00) of investment capital that generated capital growth of Three Hundred Fifty Million Dollars ($350,000,000.00). In selling Real Estate, I achieved the greatest Sales Volume for an individual, as well as Platinum Awards for more than $27 Million Dollars in sales in two years. In my home state of Ohio, I believe that these records still stand. Thanks, David, for the easy to read road map to success in selling anything. Buy this book today and have a great trip!

I’m not a salesperson but a friend passed this book along to me because it said it helped his business. He’s a small business owner who does his share of sales. I started reading it because he’s a friend. But when I read this book I could only think of how I could sell anything. Being a marketer all of my life I have been afraid of the phone and direct response but this book almost makes me want to change my job title to sales. The author Dave breaks selling down to not only a science; but a personal level that made me want to go out and knock on some doors. If you’re reading this and you’re in sales or you strive to be then this is something to be read. The author has shown he’s done it; and I actually believe so can you, and so can I.

Dave Cook has done a great job in diving into the essence of being a sales professional. This book is clearly written by someone who values action over platitudes. Every chapter focuses on one step or the other in terms of the overall value chain leading to a sale. Dave is also mindful of the intangible nature of the selling process. So many useful tidbits, building off behavioral insights, truly make you appreciate the complexity of the selling process while also appreciating the idea that the sales person can still control the narrative quite a bit. I read the whole book in one sitting. It was hard to put down the book. I recommend this book to not only seasoned sales professionals but also folks that work in business development roles, newbies to the sales profession or folks that encounter sales teams.

Dear Dave,I have worked in sales for nearly 5 years and have heard and read many of the popular sales trainers and I want to tell you that your book is brilliant! I’ve read it multiple times since I’ve purchased it and believe it’s one of the most helpful and accessible sales books available. I think many sales trainers would say you’re giving too much information! I’ve literally spent thousands of dollars on books and audios over the years to get the “secrets” to sales success, but very few of those ever measured up to what they promised. The quality of information found in your book is rare. Thank you for writing it. I’m looking forward to the audiobook!Best,Mark

This is a must have for the novice salesperson who wants to up their game quickly & a great refresher for any tenured reps who need to get back to the basics. Mr. Cook brings it all together; so whether your selling cars or guitars, reading this book will help you become a Greater Salesperson by Monday Morning then you are today. I gave a copy to my 18 yo son who is off to college this fall & he found it an enlightening look at what his Dad does for a living. Thanks Dave, This notes for you $.

I have zero sales skills or training. Just got a new job in sales. Talk about a leap of faith. I feel so much more confident after reading this book. I literally read it in one sitting. It's so easy to understand and grasp. There's so many gold nuggets in this book. I absolutely cannot wait to get out there and put these techniques to the test. This is an absolute must read for people like me and I can definitely see how it would benefit the seasoned pro. It's short and sweet, to the point, and the author makes it easy to add these gold nuggets to your sales technique arsenal. Highly recommend!!

As you read through this brilliant book, David shares exactly how to use 'sales power language' to help you increase your sales ability. Love it!

There are hundreds of so called techiniques or schools. The reality is that, after 5 or more years as sales person, you realie that the greatests salespersons follow some kind of attitudes like charisma, persistence, motivation, great communication, etc.This books will show you how that works!

What can I say I have read a lot of books now on selling and have to say with great pride this was one book that got to the point and told you exactly how to sell with out the bull dust. Thanks for making this book to help your fellow salesman or should I say trusted advisors. I will email you how I am traveling with the new information you have taught me.Better late then never hay Mr Cook haha

I quite enjoyed it , it has valuable info that you can keep going back to it is the small things that we leave out that make the big improvements that's what this book taught me.

What a book! Never a dull moment. Funny and informative. Hard to put to down. Most will finish this book in one sitting.Dave teaches you everything you need to know from mindset, following up, closing and everything in between.Highly recommend to anybody who wishes to make a careee out if sales