JASONS NATURAL Powersmile Toothpaste 170g (PACK OF 1)

I'm a big fan of Lavera's Basis Sensitiv Classic toothpaste, and share it with my 5yr old daughter who also loves it; however my only gripe is that it doesn't have much of a flavour - so I thought I'd give this one a try. Wow. We all love this toothpaste! It has a great strong minty flavour, leaves your mouth feeling incredibly clean and fresh for a long time afterwards and teeth feel smooth and shiny, without the usual nasties found in your usual big brands... This comes in a decent size tube, so although more expensive than others, a little goes a long way, so I see good value. Another plus, this toothpaste is gluten free, so suitable for coeliacs or the gluten-sensitive.

If you are a vegan like me, it can be difficult to find an adequate toothpaste to suit your needs. Jason Powersmile is not only vegan, it is also a very quality product for its price. It has no fluoride in it, which is a huge bonus for me. It leaves my teeth feeling very clean, shinier and whiter and has a nice minty smell. The great part is, you only need a very small amount, probably less than a pea, any more than that will foam in your mouth too much and it will be wasted. Because of this fact, this toothpaste SHOULD last you at least 3 months+, so it is actually very good value for its price. This is using it twice daily.In a nutshell:-Vegan- No fluoride- Minty- Long lasting- Very affordableI highly recommend trying this toothpaste at least once, even if you're not vegan.

Product nothing like advertised

My whole family loves this toothpaste. We order 4 packs at time & are on our third batch now. Myself my husband & our 5 & 7 yr olds really like the taste & I feel loads better knowing that we are not using nasty, harsh chemicals in our mouths.For those who want ingredients list, here goes:Calcium carbonate, aqua, glycerin, sodium cocoyl glutamate, mentha piperita (peppermint oil), carrageenan, aloe barbadensis leaf gel*, bambusa arundinacea stem powder, carum petroselinum (parsley) extract, citrus grandis (grapefruit) seed extract, perilla ocymoides seed extract, stevia rebaudiana extract, silica, sodium bicarbonate*certified organic ingredient

Glad to be using a more natural product and it does taste nice and leaves the teeth feeling clean. Not sure it really does any whitening though!

Been using this for about a week now and can safely say Jason is not having his toothpaste back !I stay away from SLS riden paste as it causes me ulcers and sores, and this is the best natural formula I've found.It is very minty so gives you a real peppermint blast and makes your mouth feel really clean- much more so than Aloe Dent which is rather weak tasting.Highly recommended.

The best toothpaste I've used to date.A great flavour, good level of thickness, unlike others I've tried, and marvellous whitening results.as a bonus-Flouride freeOverall, a tick and a gold star!

The pricing is getting ridiculous, they seem to be discontinuing this size and charging you extra for a smaller size tube! Shrinkflation!!!! This size was perfect!