HYDRATION MEETS COLOR - Moisturizing ingredients keep hair nourished, preventing dryness and damage.
RADIANT SHINE ALL DAY LONG - Color Microlight technology locks in smoothness and gloss for a salon-fresh finish.
TAILORED SHADES FOR EVERY MOOD - Choose from 12 expertly crafted shades, from light brown to platinum blonde with ash and pearl undertones.
EFFORTLESS PROFESSIONAL RESULTS - Liquid formula ensures even application and vibrant, long-lasting color.
UNISEX APPEAL UNIVERSAL CONFIDENCE - Designed for both women and men who demand natural-looking, luminous hair.
Wella Illuminate Hair Color offers a 60ml liquid formula enriched with Color Microlight technology to deliver smooth, shiny, and moisturized hair. Available in 12 versatile shades ranging from light brown to platinum blonde with ash and pearl nuances, it provides professional-grade, natural-looking color results suitable for both women and men.
I applied this on the freshly bleached ends of my hair. I didn’t lift the ends all the way to blonde as I just wanted a light brown colour. My hair was bright orange until this toner saved me and made it a nice colour.I only had 40vol developer so I just watered it down to make it 20-30vol and it worked fine.
T**N
Very good
I used this on my bleached blonde hair to take it back to my natural light brown colour. Turned out a lovely light/ medium ash blonde with no green. Very impressed
B**O
Good quality 🙂 collor results as expected
Superb quality 👍
M**L
Good
Great
S**E
Over a year out of date
Not pleased. A year out of date
C**A
Five Stars
Outstanding!
A**
Not recomend
My hair was bleachdd blonde, I applied this and now is dark brown😭
S**A
Great
Lovely
Common Questions
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TrustScore 4.5 | 7,300+ reviews
Zainab N.
Fantastic and great service. Shipping was faster than expected.
1 week ago
Yusuf A.
Fantastic experience overall. Will recommend to friends and family.
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