beBloomieVegan Multivitamin & Iron for Kids - Daily Nutritional Support Gummies w/Ferrous Fumarate B-Complex, Vitamin C, Zinc, Biotin - Body Function & Anemia - Strawberry

These are a teddy bear shape, so fun for children, and makes them seem like sweets. The taste is fruity and pleasant. They are a softer sort of texture, and easy to chew, not too hard like some vitamins can be. Absorbed into the system well and seem to be having a positive impact on overall wellbeing.

So I'd initially bought a bottle from the US when I was visiting, after I ran out, I decided to buy again from the UK. However, I was confused when this bottle arrived because it was subsequently different from my first purchase... One is made by Be bloomies and the original bottle i got was made by Better nutritionals... How can two different companies make the same brand of 'vitamin friends' vitamins? Any clarity would be appreciated. (coz otherwise with all its differences, the product fails to feel genuiney. )I have posted images comparing the two to show you guys for reference. The differences between the label (as a graphic designer this did catch my attention quite a bit), to the bottle size, down to the gummy itself.And the only ingredient the Be Bloomies one lacks that the Better nutritionals one has is sodium... (not a big hoo haa, so that's ok).To further add to my confusion, the image of the product they've put on display, is of the one Id initially bought from the US, not the one that arrives.I don't want to jump to any 'conspiracy conclusions', so I did give it 4 stars because I would like to assume there's a reasonable explanation behind all this. And in all fairness, this does taste nicer than the better nutritionals one. My son liked it more.So, dear Be Bloomies, care to explain?

I’ve had gummy vitamins before and these are the best in terms of sweetness. They do taste like sweets but not like eating straight sugar.I was surprised to see grains of sugar on the gummies, perhaps the manufacturer felt they needed more sweetness. The sugar grains are quite large and are not evenly coated because of this, so some gummies have little sugar and others have lots.The description on the Amazon listing says ‘Kids’ but the tub label doesn’t, but there is a green dragon. Also, there seems to be a real focus on iron (the label has IRON Vegan Gummies) but the serving size of 1 tablet provides 71%, whilst it provides 100% Vitamin C. These are figures for 0-3 year olds. For 4 year olds to adults, 1 tablet provides 28% of the recommended intake of iron, the highest percentage of any of the contents, so perhaps why there’s the focus on iron. All the same, quite low percentages per serving.Came with a tamper proof/waterproof seal.

My kids love them