I wear Sand colored foundation. What color concealer should I buy?

For me, when I first made the purchase of this concealer, the "fair" looked really light, and I have made a mistake before with a different brand of "fair" powder, being too light. The tan definitely looked too dark. The medium is perfect for the in between foundation colors. So for "sand" foundation, I would suggest the medium. It is returnable if the color is not right for you. Hope this helps! W

How do I apply this conceler?

Hello! If you are applying it under your eyes, try applying in a sideways "V" shape. If you are applying to a blemish or a spot, apply with a concealer brush or a flocked sponge for full coverage. We hope this helps you and thank you for giving Youngblood Cosmetics a try! 😊

I was searching for a vegan concealer and this came up. Does the packaging confirm this product is vegan ?

Hello! Thank you so much for showing interest in Youngblood Cosmetics! Our Ultimate Concealer is vegan, gluten-free, cruelty-free, paraben-free and talc-free. I hope this helps!