---
product_id: 8579375
title: "The Leaky Funnel: Earn more customers by aligning Sales and Marketing to the way businesses buy Paperback – November 20, 2003"
brand: "hugh macfarlane"
price: "₱3051"
currency: PHP
in_stock: true
reviews_count: 10
url: https://www.desertcart.ph/products/8579375-the-leaky-funnel-earn-more-customers-by-aligning-sales-marketing
store_origin: PH
region: Philippines
---

# The Leaky Funnel: Earn more customers by aligning Sales and Marketing to the way businesses buy Paperback – November 20, 2003

**Brand:** hugh macfarlane
**Price:** ₱3051
**Availability:** ✅ In Stock

## Quick Answers

- **What is this?** The Leaky Funnel: Earn more customers by aligning Sales and Marketing to the way businesses buy Paperback – November 20, 2003 by hugh macfarlane
- **How much does it cost?** ₱3051 with free shipping
- **Is it available?** Yes, in stock and ready to ship
- **Where can I buy it?** [www.desertcart.ph](https://www.desertcart.ph/products/8579375-the-leaky-funnel-earn-more-customers-by-aligning-sales-marketing)

## Best For

- hugh macfarlane enthusiasts

## Why This Product

- Trusted hugh macfarlane brand quality
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## Description

Full description not available

## Images

![The Leaky Funnel: Earn more customers by aligning Sales and Marketing to the way businesses buy Paperback – November 20, 2003 - Image 1](https://m.media-amazon.com/images/I/312atPrN9bL.jpg)
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## Customer Reviews

### ⭐ 







  
  
    Dry and boring, avoid at all costs
  

*by R***R on Reviewed in the United States 🇺🇸 on June 18, 2010*

The other reviewers must have read a different book than I read.  The one I read is boring and trite.  Written as a story of a fictitious plastics company in the UK who is trying to figure out how to sell more, the book fails miserably.  Why on earthy would the author choose a commodity vendor to write about, why not a company that sells something a bit more interesting.  Ok, you sell tones of raw plastic material that your customers melt down and use to make their products.  And, the big breakthrough?  Nothing more than investing in the capability to provide prototypes for your customers.  Gee, very innovative.And, if you're in the good old USA you'll probably be put off by the UK oriented writing.  I got a bit tired of "whilst" and the inept attempts at humor.Sorry, I just didn't get it.  I've followed McFarlane's company and get their newsletter and find it excellent.  That's probably why I expected more from the book.

### ⭐⭐⭐⭐⭐ 







  
  
    Great learnings embedded in a compelling novel format
  

*by W***B on Reviewed in the United States 🇺🇸 on September 9, 2009*

Hugh Macfarlane, who has declared his 20 year goal to be the leading global authority on B2B Marketing, shares his experience and thinking through the vehicle of a riveting story of a board who seeks higher performance and the leadership team who designs and delivers.Written from a refreshing Australian viewpoint (Christmas is in the summertime) this easy to read story contains both quantitative and soft skill insights to measuring and improving the Sales and Marketing Value Stream.If you liked the Lean books 
  
The Gold Mine: A Novel of Lean Turnaround







  
  
     or 
  
The Lean Manager







  
  
     you will enjoy this story as well!If you are looking for ways to dramatically increase your sales and marketing effectiveness, this work is definitely worth a read.

### ⭐⭐⭐⭐⭐ 







  
  
    The Leaky Funnel - Earn more customers by aligning sales & marketing
  

*by C***N on Reviewed in the United States 🇺🇸 on January 3, 2007*

A great book thanks to the author as you can visualize all the characters in this real life drama. The story line is so real; having worked in professional sales for many years I have seen all the situations framed in this book.Recommended as a light hearted way to bring sales within the marketing umbrella and to complete the closed loop process between sales and marketing functions, i.e. marketing drive the sales strategy, sales test the strategy on clients-to-be and provide feedback to confirm the strategy, works or does not work, to marketing.Chris Jordan. January 2007

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*Product available on Desertcart Philippines*
*Store origin: PH*
*Last updated: 2026-02-01*