is this doll free standing? or can it only be played with by holding it?

It comes with a wooden stand that holds it up. The doll will just slide into the stand.

Will a 5 year old like this or is it more for a younger child?

Just like with most toys kids can tire of them. My 5 yr old granddaughter just gives hers to me (that I gave her 2yrs ago - ha) for my daycare. I have 2 and 4 yr old girls that like to play with them.

Can these stick to the refrigerator without falling off?

No. Only the front of the dolls are magnetized. The back of the dresses and accessories are magnetized to stick to the dolls.

Would this toy be appropriate for an 8 or 9 year old girl?

I bought it for my 4 year old granddaughter who loves Disney princesses . She enjoys dressing them in their various outfits, as I do too. Being she's so young she wants me to play with her .I think if an 8 or 9 year old feels the same and loves dolls , they should enjoy it. And at that age they will be more independent with their play.

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🧜‍♀️ Dive into endless dress-up adventures with Ariel’s magnetic magic!

TIMELESS QUALITY - Crafted from durable wood by Melissa & Doug, the gold standard in childhood play for over 30 years.
TRAVEL READY FUN - Comes with a sleek, easy-to-carry storage tray—perfect for creative play anytime, anywhere.
MIX MATCH MAGIC - Over 30 sturdy magnetic pieces let your child create endless Ariel outfits, sparking creativity and storytelling.
SCREEN FREE IMAGINATION - Encourages hands-on play that develops creativity and imaginative thinking without any batteries or screens.
PERFECT GIFT FOR AGES 3 6 - A thoughtful, educational gift that nurtures young minds and hearts with a 100% happiness guarantee.

The Melissa & Doug Disney Ariel Magnetic Dress-Up Wooden Doll Pretend Play Set features a wooden Ariel figure and over 30 magnetic clothing pieces and accessories. Designed for kids ages 3 to 6, it promotes creativity and imaginative play without batteries or screens. Packaged in a travel-friendly tray, this durable, high-quality set is perfect for on-the-go fun and makes an exceptional gift that aligns with Melissa & Doug’s 30+ years of trusted childhood play expertise.

₱7093

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TrustScore 4.5 | 7,300+ reviews

Anjali K.

The product quality is outstanding. Exactly what I needed for my work.

1 month ago

Farhan Q.

The delivery time was excellent, and the packaging was secure.

2 months ago

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Product Dimensions	2.87 x 21.84 x 29.46 cm; 699 g
Manufacturer recommended age	3 years and up
Item model number	5788
Educational Objective(s)	Develop creativity and imaginative thinking through the dress up play and combination of magnetic pieces.
Language:	English
Number of Game Players	1
Number of pieces	30
Assembly Required	No
Batteries Required?	No
Batteries included?	No
tech_spec_battery_description_toys	No batteries required
Material Type(s)	Wood
Colour	Wood
ASIN	B00P2SL4UU

Melissa & DougDisney Ariel Magnetic Dress-Up Wooden Doll Pretend Play Set

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